How To Leverage The Top Retailers In The World – Module 1 – Part 2 – eCommerce Unlocked


Today is another day of eCommerce Unlocked, and today we’re going to be diving into sales channels.

RESOURCES & LINKS:
____________________________________________
Download the assets mentioned in this video: https://neilpatel.com/training/

eCommerce Unlocked Playlist (Full course): https://www.youtube.com/watch?v=qTLffZkxnT0&list=PLJR61fXkAx10nv7ySTrcUbnesUxuGIWHG

Amazon: https://www.amazon.com/
eBay: https://www.ebay.com/
Etsy:https://www.etsy.com/
Newegg: https://www.newegg.com/
Apple Pay: https://www.apple.com/apple-pay/
Paypal: http://paypal.com/
Google Wallet: https://pay.google.com/about/

____________________________________________

Nowadays, smartphones make up the majority of eCommerce transactions. More people are shopping through smartphones than they are from their desktop computers. So what’s going to happen next? What do millennials want? What do people want? Well, trends continually change, and if you adapt, that’s how you win.

And before we go over the sales landscape, I wanted to first break down some of the history so you can see how eCommerce has adopted over time. Trends are very important because if you ride the trends, you can ride those waves and catch a lot of sales.

So what’s working in eCommerce right now? Well, if you’re not paying attention to other businesses out there, products that are working, the marketing tactics, you’re going to be in that 80% just like everyone else, where you have this eCommerce store and you’re not really generating any sales.

Most marketing tactics don’t work. Following what everyone else is doing is going to lead you to fail because most people fail when they create an online business. It’s usually due to low sales, or lack of experience, or tons of competition. No matter what your business is, if you make enough sales, everything else pretty much takes care of itself.

See, in eCommerce, you don’t just have to sell products on your own websites. You could take some of these other stores that are really popular, like Amazon or Walmart, and start selling products on these sites as well. With Amazon, yes, they take a percentage of the transaction, but at the end of the day, you could end up making a lot of money by just having your products on Amazon.

When you choose the right sales channels for your business, you can leverage their infrastructure and allow you to get more visibility and generate more revenue. There are a lot of different sales channels out there, and each one has their own pros and cons, and we’ll cover most of them, but I want to dive into a few of them right now.

So Amazon, of course, is the number one site out there when it comes to eCommerce. According to research, 55% of Americans begin their product search with Amazon. It’s easy to use. They have a huge multi, you know, billion, actually, trillion plus dollar market cap, and they’re continually growing at a fast pace.

Then there’s eBay. It’s a marketplace that connects buyers and sellers directly together. Auction-based system. You can have a buy-it-now option.

And if you’re going to do handmade goods, Etsy is the place to go. They charge a listing fee plus per transaction. They also have a multi-billion-dollar market cap.

If you have a technology company and you’re selling technology products like, let’s say, computers, you can go to Newegg. It’s a great channel for that. They have billions of dollars in transactions on Newegg. It reaches more than 20 countries and more than 40 million customers.

So you got to look at all these channels. And also figure out, “Hey, my product, is it right for that channel, “but also, can I make good money on that channel?” Because sometimes their listing fees may be too high based on your margin. You got to take all those things into account.

So when you’re developing your eCommerce strategy, you need to look at things like your audience, where are they, the payment processing systems. Does your audience prefer Apple Pay or Paypal or Google Wallet? And how do those payment processing channels interact with some of the platforms out there? All these things will affect where you need to list your items.

Most people will start with their own website, and that’s fine. But remember, if you list on your own website, you have to do your own marketing. When you list on one of these other websites, they already have visitors. Sure, you may have to do marketing on their own platform, but they already have the eyeballs. You just got to convince those eyeballs to go to your product instead of someone else’s.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/

https://youtu.be/OpRn6sEjL1A

#eCommerce #NeilPatel #DigitalMarketing

A Buyer for All Your Surplus Merchandise

What lots of brand-new excess liquidators might not know is that there are customers for all the product that you have. These customers can be found basically anywhere and if you take place to reside in an uncommon community where among these purchasers does not exist, you can still easily market your supply to a buyer in an one more area.

Internet Marketing Success With High ROI Tools

In this ever-changing world of Web marketing staying on top of it seems almost impossible. However there are specific fundamental points you can do to have success when marketing your organization online.

How To Find The Right Typing Service For Your Needs

There are no scarcity of companies on the internet which are marketing themselves as a specialist inputting service, as well as using to help clients with their audio typing as well as transcription requirements. Whilst making use of the solutions used by a professional inputting solution can be a terrific idea for a firm, it is essential that you locate the best one to match your demands. Check out the complying with guide to uncover the most effective method to find the ideal expert inputting service for you.

The Benefits Of Outsourced Typing Services

Recently, contracting out typing solutions to outside business or perhaps online inputting business has actually come to be huge service, as companies start to know the advantages of this kind of outsourcing. If you need any kind of form of keying transcription, audio keying or copy inputting, then utilizing a typing solution might be the finest choice for you because it fasts as well as cost-efficient. Below are simply a few of the a lot more uncommon advantages which are related to using outsourced keying services.

Does An SEO Company For A Small Business Have More Duties Than One For A Large Business?

A Look Engine Optimization Firm can be beneficial for a small company, much like they can be beneficial for a large firm. You immediately assume that a seo company that is helping a huge business has a bigger variety of responsibilities to execute, however the reality is the dimension of the company the Search Engine Optimization firm is working for does not necessarily alter the amount of obligations they require to perform.

Who Needs To Hire An SEO Expert?

A SEO professional is a specialist that has found out all of the various means to enhance an internet sites appeal with the search engines. A SEO professional might not be required by every individual that has an internet site, however, for the majority of people who have one using Search Engine Optimization professionals can make the distinction in the quantity of web traffic they have on a day-to-day basis.

Online Tools For Your Business

Online tools are altering the means people work. Figure out some methods which online devices can assist your organization.

Income Opportunities for Freelance Translators

If you intend to earn added cash working as a freelance writer, there are a number of chances available. Using the tips provided below, you can incorporate suggestions that match your personality as well as your passions.

How To Find Specialized Contractors To Transport Your Storage Containers

There are several great sources offered to help you discover the appropriate professional to move your containers. Learn where to look as well as what to inquire when you discover them.

Searching For Low Saturated Niches Like Neckties For Sale

The neckties business is not dead, it’s actually expanding more powerful than ever before. Looking for a brand-new service direction? Some basic suggestions can create basic solutions for your next endeavor.

Guidelines For Company Retention Policies

Is it time to check out your data monitoring system? Do you need to establish retention plans? The benefits of enhancing your data monitoring system as well as establishing retention policies is that your employees will certainly be extra efficient as well as productive. My math tells me that will amount to better client service as well as raised revenue.for your business.

Thinking of Accepting Credit Cards?

With over eighty percent of homes in the United States using some sort of debt card or debit card, businesses merely can not manage to not accept credit report cards. While there is an expense connected with businesses accepting charge card there is also the possibility for them to enhance their sales.

You May Also Like

We use cookies to give you the best online experience. By agreeing you accept the use of cookies in accordance with our cookie policy.